Buch, Englisch, 192 Seiten, Format (B × H): 137 mm x 213 mm, Gewicht: 227 g
Buch, Englisch, 192 Seiten, Format (B × H): 137 mm x 213 mm, Gewicht: 227 g
ISBN: 978-1-394-23734-0
Verlag: John Wiley & Sons Australia Ltd
Turn a business plan into profitable reality with practical hands-on tips
A solid business plan is crucial to the ultimate success of your start-up or small business. But don’t fret, your friends at For Dummies are here to help! Getting Started in Business Plans For Dummies gives you the fundamentals you need to let your business really take flight. Inside, you’ll find practical, hands-on information that will help you take your business from idea to profitable reality.
From the basics of deciding what your business is all about, to building a long-term vision of where your company will go, this book has you covered. Discover step-by-step advice for budgeting and margins, prices and profits, costs and expenses, and much more.
- Use the latest AI tools to bring your plan together quickly and more effectively
- Identify what gives your business an edge — and keep ahead of threats and competitors
- Stay right on the money, with everything you need to know to put together a sound financial forecast
- Create a smart business model that really works
Perfect for anyone starting a new business, or even just thinking about it, Getting Started in Business Plans For Dummies has everything you need in one useful package. So what are you waiting for? It’s time to plan your dream business!
Autoren/Hrsg.
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Weitere Infos & Material
Introduction 1
Chapter 1: Letting Your Plan Take Flight 5
Chapter 2: Figuring Out What’s So Special about You 17
Chapter 3: Sizing up the Competition 25
Chapter 4: Separating Yourself from Your Business 35
Chapter 5: Exploiting Opportunities and Avoiding Threats 51
Chapter 6: Developing a Smart Marketing Plan 61
Chapter 7: Budgeting for Start-Up Expenses 75
Chapter 8: Figuring Out Prices and Predicting Sales 87
Chapter 9: Calculating Costs and Gross Profit 103
Chapter 10: Managing Expenses 117
Chapter 11: Assembling Your First Financial Forecast 129
Chapter 12: Perfecting the Final Pitch 143
Chapter 13: Ten Suggestions for a Plan that’s Not Shaping Up 159
Index 167
