Buch, Englisch, 632 Seiten, Format (B × H): 170 mm x 244 mm, Gewicht: 1077 g
Reihe: Routledge Companions in Business, Management and Marketing
Buch, Englisch, 632 Seiten, Format (B × H): 170 mm x 244 mm, Gewicht: 1077 g
Reihe: Routledge Companions in Business, Management and Marketing
ISBN: 978-1-032-09137-2
Verlag: Routledge
The Routledge Companion to the Makers of Global Business draws together a wide array of state-of-the-art research on multinational enterprises. The volume aims to deepen our historical understanding of how firms and entrepreneurs contributed to transformative processes of globalization.
This book explores how global business facilitated the mechanisms of cross-border interactions that affected individuals, organizations, industries, national economies and international relations. The 37 chapters span the Middle Ages to the present day, analyzing the emergence of institutions and actors alongside key contextual factors for global business development. Contributors examine business as a central actor in globalization, covering myriad entrepreneurs, organizational forms and key industrial sectors. Taking a historical view, the chapters highlight the intertwined and evolving nature of economic, political, social, technological and environmental patterns and relationships. They explore dynamic change as well as lasting continuities, both of which often only become visible – and can only be fully understood – when analyzed in the long run.
With dedicated chapters on challenges such as political risk, sustainability and economic growth, this prestigious collection provides a one-stop shop for a key business discipline.
Zielgruppe
Postgraduate
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part 1: Introduction and Context 1. Introduction to the Makers of Global Business 2. Origins and Development of Global Business 3. The Making of Global Business in Long-run Perspective 4. International Entrepreneurship and Business History 5. Gender and Race in Global Entrepreneurship Part 2: Institutions 6. Government and Regulators 7. Banks and Capital Markets 8. The Internationalization of Executive Education 9. Consultants and Internationalization Part 3: Organizational Forms 10. Guilds 11. Merchants and the Origins of Capitalism 12. Diaspora Networks 13. Trading Companies 14. Co-operatives 15. Business Groups 16. International Business Networks 17. Clusters as Spaces for Global Integration 18. Global Value Chains 19. State-Owned Enterprises Part 4: Industries 20. Global Communications 21. Electric Power Industry 22. Healthcare Industries and Services 23. Insurance 24. Entertainment and the Film Industry 25. Automobiles 26. Manufacturing and the Importance of Global Marketing 27. Luxury 28. Shipping 29. Global Commodity Traders 30. The Global Oil Industry Part 5: Challenges and Impact 31. Political Risk and Nationalism 32. Imitation and the Case of the Global Wine Industry 33. Combating Corruption 34. Multinational Management 35. Business and Sustainability 36. Pollution and Climate Change 37. The Great Divergence and the Great Convergence