Beginning PHP and MySQL E-Commerce

From Novice to Professional
2. Auflage 2008
ISBN: 978-1-59059-864-1
Verlag: Apress

Buch, Englisch, 707 Seiten, Format (B × H): 191 mm x 235 mm, Gewicht: 1284 g

Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition covers every step of the design and building process involved in creating powerful, extendable e–commerce web sites. Based around a real–world example involving a web site selling t–shirts, you'll learn how to create and manage a product catalog, build and integrate a shopping cart, and process customer accounts and PayPal/credit card transactions.

With the e–commerce framework in place, authors Emilian Balanescu and Cristian Darie show you how to integrate advanced features sure to set your web site apart from the competition. You'll learn how to expand your catalog using Amazon Web Services, optimize the web site for the search engines, and take advantage of Ajax to build an even more user–friendly shopping cart.

Other highlights:

• The authors show you how to build a complex, extendable e–commerce web site using sound development practices
• This second edition has been updated to take advantage of a more flexible templating system, and new chapters cover Ajax integration and search engine optimization
• The text goes beyond basic product and customer management, showing you how to integrate product reviews, process payments using both credit cards and PayPal, and expand your web site catalog using third–party services such as Amazons affiliate program

Zielgruppe

Popular/general

Autoren/Hrsg.

Darie, Cristian

Balanescu, Emilian

Fachgebiete

• Mathematik | Informatik EDV | Informatik Programmierung | Softwareentwicklung Webprogrammierung
• Mathematik | Informatik EDV | Informatik Programmierung | Softwareentwicklung Datenbankprogrammierung SQL Server/MS SQL
• Mathematik | Informatik EDV | Informatik Programmierung | Softwareentwicklung Programmier- und Skriptsprachen

Inhaltsverzeichnis

Phase I of Development.- Starting an E-Commerce Site.- Laying Out the Foundations.- Starting the TShirtShop Project.- Creating the Product Catalog: Part 1.- Creating the Product Catalog: Part 2.- Product Attributes.- Search Engine Optimization.- Searching the Catalog.- Receiving Payments Using PayPal.- Catalog Administration: Departments and Categories.- Catalog Administration: Products and Attributes.- Phase II of Development.- Creating Your Own Shopping Cart.- Implementing AJAX Features.- Accepting Customer Orders.- Product Recommendations.- Phase III of Development.- Managing Customer Details.- Storing Customer Orders.- Implementing the Order Pipeline: Part 1.- Implementing the Order Pipeline: Part 2.- Processing Credit Card Transactions.- Product Reviews.- Using Amazon.com Web Services.

Über Autor(innen)

Cristian Darie is a software engineer with experience in a wide range of modern technologies. He is the author of numerous books, including his popular ASP.NET C# e-commerce tutorial, his Ajax and PHP tutorial, and his search engine optimization tutorial for PHP developers. Cristian studied distributed application architectures for his Ph.D, and is getting involved with various commercial and research projects. When not planning to buy Google, he enjoys his bit of social life. If you want to say "Hi," you can reach Cristian through his personal website, www.CristianDarie.ro.