De Bleecker / Okoroji Remote Usability Testing

Actionable insights in user behavior across geographies and time zones
1. Auflage 2018
ISBN: 978-1-78899-063-9
Verlag: De Gruyter
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 202 Seiten

No detailed description available for "Remote Usability Testing".

Autoren/Hrsg.

De Bleecker, Inge

Okoroji, Rebecca

Fachgebiete

• Mathematik | Informatik EDV | Informatik Technische Informatik Dienstprogramme
• Mathematik | Informatik EDV | Informatik Informatik Rechnerarchitektur
• Mathematik | Informatik EDV | Informatik Digital Lifestyle Internet, E-Mail, Social Media

Inhaltsverzeichnis

Table of Contents - Why Everyone Should Run Remote Usability Studies
- What Not to Forget When Planning Your Study
- How to Effectively Recruit Participants
- Running a Remote Moderated Study
- Running a Remote Unmoderated Study with User Videos
- Running a Remote Unmoderated Study with a Survey
- Running a Remote Unmoderated Study with a Hybrid Approach
- What to Consider When Analyzing and Presenting the Study Results
- Thanks! And what now?

Über Autor(innen)

De Bleecker Inge:
Inge De Bleecker has been designing and testing web, mobile, and voice experiences for more than 20 years. She builds and leads UX teams and evangelizes UX throughout organizations. She is fascinated by the communication between humans and devices. Her mantras are "design for everyone" and "test early and often." Inge has run over 200 remote studies across different industries, languages, and regions. She finds remote studies a powerful and effective way to gather user feedback that would otherwise be difficult to collect.Okoroji Rebecca:
Rebecca Okoroji has been working in UX since 2000. She is passionate about the need for providing exceptional digital experiences and has since expanded her focus to encompass customer experience. She believes that there is no such thing as a user error, only badly designed interfaces. Customer/user feedback is essential to building a good UX, and remote unmoderated usability testing is a cost-effective and efficient way of collecting this. Rebecca has conducted over 100 such studies in globally dispersed projects for a large variety of industries and has a wealth of experience to draw on.