Dimitriadis / Psychogios | Neuroscience for Leaders: A Brain Adaptive Leadership Approach | Buch | 978-1-3986-9546-7 | sack.de

Buch, Englisch, 240 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 526 g

Dimitriadis / Psychogios

Neuroscience for Leaders: A Brain Adaptive Leadership Approach


1. Auflage 2021
ISBN: 978-1-3986-9546-7
Verlag: KOGAN PAGE

Buch, Englisch, 240 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 526 g

ISBN: 978-1-3986-9546-7
Verlag: KOGAN PAGE


To behave more productively in complex business situations, we need to understand and alter the inner workings of our brain. With insight from applied neuroscience, behavioural economics and psychology, the brain can be retrained and become our most valuable asset. Neuroscience for Leaders takes a practical approach and offers an easy-to-implement framework for making the behavioural changes to become a more effective leader.

Drawing on research and practical experience, the authors present a flexible framework for fine-tuning the leadership brain. The Brain Adaptive Leadership approach is a step-by-step guide to enhancing the way you think, understanding and nurturing emotions, shaping automated brain responses, and developing dynamic relations. Neuroscience for Leaders explains both the underlying science and how to apply its findings in business, demonstrating why and how you can become a better leader through brain-based learning. With tools, managerial tips and clear actions to implement the method straight away, Neuroscience for Leaders is an invaluable companion to managers and leaders who want to gain the brain edge.

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Weitere Infos & Material


Chapter - 01: Powerful Brain, Powerful Leader Chapter - 02: Clear Mind, Strong Direction Chapter - 03: Higher Performance, More Followers Chapter - 04: More Emotion, Better Decisions Chapter - 05: Right Emotion, Right Action Chapter - 06: Gut Reaction, Faster Solution Chapter - 07: More Connected, More Successful Chapter - 08: Brain Communication, Better Persuasion


Psychogios, Alexandros
Alexandros Psychogios is a Professor of International HRM in Birmingham City Business School at Birmingham City University, UK. He is also a Visiting Professor at Cyprus International Institute of Management (CIIM) and a Research Associate in South Eastern European Research Centre (SEERC). His specialization and research interests are on International Human Resource Management; Leadership, Neuroscience & Complexity; and Performance Management. His work focuses on various management and leadership issues in different, but rather challenging contexts like Small and Medium Companies, Emerging and Crisis Economies and Project Based Organizations. Alexandros Psychogios has a wide-range experience of participating in various consultancy, training and research projects related to leadership & Performance management. In August 2020, he received from the Management Consulting Division of the Academy of Management the Benedictine University Award for Outstanding Research Work on Ethical Issues in Consulting for his work on Crisis Leadership.

Dimitriadis, Nikolaos
Nikolaos Dimitriadis is an award-winning communications professional, educator and consultant. He is the co-author of the books Neuroscience for Leaders: A Brain Adaptive Leadership Approach and Advanced Marketing Management: Principles, Skills and Tools, both published by Kogan Page. He spoke at TEDx University of Strathclyde for the urgent need for Brain-Based Communication, he is a certified NeuroMarketer, and he lectured at the NeuroMarketing Manager Program at Hamburg Media School. He is a highly sought-after speaker and consultant, teaching regularly in MBA and corporate programs around the world. Nikolaos Dimitriadis has studied more than 5,000 brains in 25 countries for marketing, leadership and HR purposes. He has worked with major brands such as IKEA, IBM, JTI, Nestle, Johnson&Johnson, AstraZeneca, T-Mobile, DELL, Pierre Fabre, Coca-Cola, Banca Intesa Sanpaolo, Microsoft, CISCO, SAP, Unicredit, VMware, Emirates NBD, Raiffeisen Bank, Societe Generale and Credit Agricole USAID. He is the Head of Neuro Consulting Services at OptimalHRGroup, offering neuro-research, neuro-advisory and neuro-training services. In 2017 he co-founded and managed the applied neuroscience startup Trizma Neuro. Based in Serbia, he is also the Country Manager for Serbia for The University of Sheffield International Faculty, City College.

Dr Nikolaos Dimitriadis is a consultant and lecturer in management, leadership, neuro-marketing and communications. He is Development Director of the Executive Development Center at the Sheffield University International Faculty, City College, located in South East Europe, and he also teaches regularly on the Sheffield Executive MBA and other masters programmes in the region. As an award-winning communications and marketing consultant, Nikos worked with international brands such as IKEA, Nestle, Holcim, Pierre Fabre and Banca Intesa Sanpaolo.

Dr Alexandros Psychogios is a researcher and consultant in leadership and complexity, organizational behaviour and change, and brain-based leadership. He is an Associate Professor on OB and HRM at Hull University Business School, a Research Visitor in South Eastern European Research Centre (SEERC) and an Associate Researcher in GNOSIS Research Group of the Management School at the University of Liverpool.



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