E-Book, Englisch, 208 Seiten
Reihe: Routledge Advances in Management and Business Studies
Donckels / Haahti / Hall The Internationalization of Small to Medium Enterprises
Erscheinungsjahr 2002
ISBN: 978-1-134-78578-0
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
The Interstratos Project
E-Book, Englisch, 208 Seiten
Reihe: Routledge Advances in Management and Business Studies
ISBN: 978-1-134-78578-0
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.