Grefen Beyond E-Business

Towards networked structures
Erscheinungsjahr 2015
ISBN: 978-1-317-62488-2
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 310 Seiten

In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology.

What used to be termed "e-business" is now simply business as usual. Today’s successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-business. This text provides invaluable insights of modern e-business integrated with networked business, going much further than the usual analysis of traditional e-business texts. Included is coverage of the Big Five—social media, mobile computing, big data, cloud computing, and the internet of things --as well as service-oriented business and technology.

This essential text provides a compact roadmap to networked e-business for engineering, information systems or business students as well as professionals in the field.

Autoren/Hrsg.

Grefen, Paul

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management E-Commerce, E-Business, E-Marketing
• Mathematik | Informatik EDV | Informatik Computerkommunikation & -vernetzung

Inhaltsverzeichnis

1. Setting the Scene 2. The Practical Context 3. Classifying Networked E-Business 4. The BOAT Framework 5. Business Aspect 6. Organizational Aspect 7. Architecture Aspect 8. Technology Aspect 9. Analyzing and Designing 10. Business Strategy 11. Concluding Remarks

Über Autor(innen)

Paul Grefen is Professor at the School of Industrial Engineering of Eindhoven University of Technology, the Netherlands. He has extensive teaching and research experience in electronic business, networked business processes and information systems, through which he has collaborated with many international business and research organizations.