The Intrapreneurship Formula

How to Drive Corporate Entrepreneurship Through Employee Empowerment
Erscheinungsjahr 2023
ISBN: 978-1-63742-401-8
Verlag: Business Expert Press

Buch, Englisch, 210 Seiten, Paperback, Format (B × H): 148 mm x 223 mm, Gewicht: 364 g

The Intrapreneurship Formula is a practical guide for corporate leaders and managers who aspire to drive corporate innovation. The world we are in today is experiencing an acceleration of technological advancement. More companies are facing disruptions. Companies must innovate to survive.80% of the leaders know the importance of innovating but most do not know where to start. What they don't know is they already have the crucial asset of innovation in their organization - their employees. The question is, how to activate the employees to innovate.This book provides a simple and actionable framework that leaders can apply to drive corporate entrepreneurship. It's a playbook with tools and tested methodologies including Design Thinking, Lean Startup, Agile, etc. –a must read for anyone working on innovation in medium- to large-size companies. The framework and tools, when implemented, will help the company constantly come up with innovation and capture growth.

Autoren/Hrsg.

Lam, Sandra

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Office Management, Büroorganisation

Über Autor(innen)

Sandra Lam is a corporate innovation practitioner with more than 15 years of experience. She was the Senior Vice President, Innovation Catalyst at Citi Innovation Lab, a team within Citi which specializes in new product development, intrapraneurship and external FinTech partnerships. Sandra is a frequent keynote speaker at global innovation forums. She has worked with leaders and managers globally to deliver innovative solutions and has launched and managed intrapreneurship programs in large corporations to transform employees into founders.