Lewis Organizational Change

Creating Change Through Strategic Communication
1. Auflage 2011
ISBN: 978-1-4443-4035-8
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten, E-Book

Reihe: Foundations in Communication Theory

Organizational Change integrates major empirical,theoretical and conceptual approaches to implementing communicationin organizational settings. Laurie Lewis ties togetherthe disparate literatures in management, education, organizationalsociology, and communication to explore how the practices andprocesses of communication work in real-world cases of changeimplementation.
* Gives a bold and comprehensive overview of communicationresearch and ideas on change and those who bring it about
* Fills in an important piece of the applied communication puzzleas it relates to organizations
* Illustrated with student friendly, real life case studies fromorganizations, including organizational mergers, governmentalor nonprofit policy or procedural implementation, or technologicalinnovation
* Winner of the 2011 Organizational Communication NCA DivisionBook of the Year

Autoren/Hrsg.

Lewis, Laurie

Inhaltsverzeichnis

Introduction.
1 Defining Organizational Change.
2 Processes of Communication During Change.
3 A Stakeholder Communication Model of Change.
4 Outcomes of Change Processes.
5 Communication Approaches and Strategies.
6 Power and Resistance.
7 Antecedents to Strategies, Assessments, and Interactions.
8 Stakeholder Interactions: Storying and Framing.
9 Applying the Model in Practice.
Glossary.
Index.

Über Autor(innen)

Laurie K. Lewis is Associate Professor of Communication atRutgers University. Her work has been published in many highlyregarded journals including Academy of Management Review,Human Communication Research, CommunicationMonographs, Communication Theory, ManagementCommunication Quarterly, Journal of BusinessCommunication among others. Dr. Lewis is also an experiencedtrainer and consultant in the area of organizational change and aresearch associate at Lifestory Research.