Buch, Englisch, 562 Seiten, Format (B × H): 216 mm x 279 mm, Gewicht: 1361 g
Strategic Opportunities & Cultural Challenges
Buch, Englisch, 562 Seiten, Format (B × H): 216 mm x 279 mm, Gewicht: 1361 g
ISBN: 978-0-415-80297-0
Verlag: Taylor & Francis
McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, training, and developing employees, as well as strategic decision making in relation to foreign markets. Questions, case studies, examples of creative problem solving, and testimonials from real-world managers operating in the international arena are just a few of the tactics McFarlin and Sweeney use to help students begin to think about applied theory on a global level. All chapters have been updated with recent articles from leading business sources and academic journals, and new case studies have been incorporated.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part 1: On a Global Stage: The Context of International Management 1. An Overview of Global Trends and Challenges 2. Legal and Political Foundations of International Management 3. Doing Things Right: International Ethics and Social Responsibility 4. Cultural Dimensions: Implications for International Management Part 2: Interacting Effectively in an International Environment 5. Perception, Interpretations, and Attitudes across Cultures 6. Communicating Effectively across Cultures 7. Conducting Negotiations and Managing Conflicts Part 3: Capitalizing on International Opportunities 8. Taking Stock: Developing International Strategy 9. Jumping In: Foreign Market Entry and Ownership Options 10. Making It Work: Effective International Operations Part 4: Managing People in the International Arena 11. Motivating and Leading across Cultures 12. Building an Effective International Workforce 13. Evaluating and Rewarding International Employees 14. Managing Groups across Cultures: From Work Teams to Labor Unions