Buch, Englisch, 250 Seiten, Format (B × H): 185 mm x 237 mm, Gewicht: 753 g
Business Survival Strategies in the Global Internet Economy
Buch, Englisch, 250 Seiten, Format (B × H): 185 mm x 237 mm, Gewicht: 753 g
ISBN: 978-0-262-13389-0
Verlag: Penguin Random House LLC
More than fifty years ago, Joseph Schumpeter stated that processes intrinsic to a
capitalist society produce a "creative destruction," whereby innovations destroy obsolete
technologies, only to be assaulted in turn by newer and more efficient rivals. This book asks
whether the current chaotic state of the telecommunications and related Internet industries is
evidence of creative destruction, or simply a result of firms, governments, and others wasting
valuable resources with limited benefits to society as a whole. In telecommunications, for example,
wireless, IP, and cable-based technologies are all fighting for a share of the market currently
dominated by older, circuit-switched, copper-terminated networks. This process is accompanied by
mergers, acquisitions, bankruptcies, and investment and divestment in worldwide markets.The
selections discuss the primary challenge facing firms, governments, and other players: how to
exploit the opportunities created by such destructive dynamics. They highlight the importance of
national regulations promoting competition and nonmonopolistic market structures, as well as the
role of new technologies such as the Internet in driving down the price and speeding the diffusion
of innovative products and services in telecommunications, media, electronic retailing, and other
"new economy" industries.
