Buch, Englisch, 408 Seiten, Format (B × H): 155 mm x 231 mm, Gewicht: 698 g
Design and Execute a Strategy for Breakthrough Returns
Buch, Englisch, 408 Seiten, Format (B × H): 155 mm x 231 mm, Gewicht: 698 g
ISBN: 978-1-3986-1593-9
Verlag: Kogan Page
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Section - ONE: INTRODUCTION;Chapter - 01.1: Data-Driven Value Creation;Chapter - 01.2: Challenges;Chapter - 01.3: Core foundations and methods;Section - TWO: DIAGNOSE TODAY AND DESIGN TOMORROW;Chapter - 02.1: Introduction;Chapter - 02.2: Value factors;Chapter - 02.3: How to segment and target customers;Chapter - 02.4: How to understand your competitor landscape;Chapter - 02.5: The Value Chain System (VCS);Chapter - 02.6: Integrated strategy;Section - THREE: DRAW THE PLAN;Chapter - 03.1: Introduction;Chapter - 03.2: Risk and challenge management;Chapter - 03.3: Objectives – milestones, measures and dependencies;Chapter - 03.4: The Plan on a Page (POAP);Section - FOUR: DELIVER THE PLAN WITH THE SUPPORT OF DATA;Chapter - 04.1: Introduction;Chapter - 04.2: Action management (board and meeting packs);Chapter - 04.3: Forums and meetings;Chapter - 04.4: Getting things done in a team;Section - FIVE: USING DATA;Chapter - 05.1: Master data management;Chapter - 05.2: Data collection and calculations;Chapter - 05.3: Answer the ‘why?’ – understanding causality through leading and lagging indicators;Section - SIX: BRING IT ALL TOGETHER;Chapter - 06.1: Continual maintenance of your value landscape – your Fourth Road Bridge