The Sovereign Consumer

A New Intellectual History of Neoliberalism
Softcover Nachdruck of the original 1. Auflage 2019
ISBN: 978-3-030-07808-9
Verlag: Springer International Publishing

Buch, Englisch, 308 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 416 g

Reihe: Consumption and Public Life

This book presents a new intellectual history of neoliberalism through the exploration of the sovereign consumer. Invented by neoliberal thinkers in the interwar period, this figure has been crucial to the construction and legimitization of neoliberal ideology and politics.

Analysis of the sovereign consumer across time and space demonstrates how neoliberals have linked the figure both to the idea of democracy as a method of choice, and also to a re-invention of the market as the democratic forum par excellence. Moreover, Olsen contemplates how the sovereign consumer has served to marketize politics and functioned as a major driver in a wide-ranging transformation in political thinking, subjecting traditional political values to the narrow pursuit of economic growth.

A politically timely project, The Sovereign Consumer will have a wide appeal in academic circles, especially for those interested in consumer and welfarestudies, and in political, economic and cultural thought in the twentieth century.

Zielgruppe

Research

Autoren/Hrsg.

Olsen, Niklas

Fachgebiete

• Wirtschaftswissenschaften Volkswirtschaftslehre Wirtschaftspolitik, politische Ökonomie
• Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Politische Soziologie
• Sozialwissenschaften Politikwissenschaft Politische Ideologien Liberalismus, Libertarismus
• Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Freizeitsoziologie, Konsumsoziologie, Alltagssoziologie, Populärkultur
• Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Wirtschaftssoziologie, Arbeitssoziologie, Organisationssoziologie

Inhaltsverzeichnis

1. Introduction.- 2. The Birth of the Neoliberal Sovereign Consumer.- 3. Liberating the Consumer: Ludwig Erhard and the Making of the Federal Republic.- 4. From Choice to Welfare: The Concept of the Consumer in the Chicago School of Economics.- 5. The Emergence of the Sovereign Consumer in Post-war Economics. - 6. Sovereign Consumers Enter the Scandinavian Welfare State: The Case of Denmark. - 7. Neoliberalism without Neoliberals.- 8. Epilogue.

Über Autor(innen)

Niklas Olsen is Associate Professor at the SAXO-Institute, and Chair of Centre of Modern European Studies, at the University of Copenhagen, Denmark.