Buch, Deutsch, Band 4/1, 164 Seiten, Paperback, Format (B × H): 190 mm x 270 mm, Gewicht: 408 g
Buch, Deutsch, Band 4/1, 164 Seiten, Paperback, Format (B × H): 190 mm x 270 mm, Gewicht: 408 g
Reihe: Research Journal for Applied Management
ISBN: 978-3-7583-7131-8
Verlag: BoD - Books on Demand
The Research Journal for Applied Management (RJAM) offers current results from practice-oriented research on various management topics in issue 1/2023. The articles in this issue cover research topics in the areas of artificial intelligence, product optimization, consumer preferences, architectural branding and marketing research.