Buch, Englisch, 216 Seiten, Format (B × H): 160 mm x 241 mm, Gewicht: 510 g
Reihe: Management for Professionals
Levers to Successful Innovation Beyond Benchmarking
Buch, Englisch, 216 Seiten, Format (B × H): 160 mm x 241 mm, Gewicht: 510 g
Reihe: Management for Professionals
ISBN: 978-3-031-76104-1
Verlag: Springer Nature Switzerland
This book offers a comprehensive exploration of innovation management and its applications in various business contexts, providing an overview and comparison of the most promising approaches. It covers key topics such as the innovation management process, change management in SMEs, and competitive intelligence. The book discusses benchmarking techniques and network innovation models, addressing how to harness both individual and organizational innovation potential. It also explores fostering motivation and creativity, developing an innovative culture, managing change, and leveraging benchmarking partnerships. Additionally, it includes discussions on network management, open innovation, outsourcing innovation functions, and acquiring market knowledge through consultancy services. Designed for business schools and industry professionals, this resource combines theoretical frameworks with practical case studies, making it an essential guide for implementing effective innovation strategies.
Zielgruppe
Professional/practitioner
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
- Wirtschaftswissenschaften Betriebswirtschaft Organisationstheorie, Organisationssoziologie, Organisationspsychologie
- Wirtschaftswissenschaften Volkswirtschaftslehre Volkswirtschaftslehre Allgemein Industrielle Organisation
Weitere Infos & Material
1. Foundations of Systematic Innovation.- 2. Motivation: The Desire to Innovate.- 3. Creativity: Problem – Novel Solution – Communication.- 4. Organization: Enabling Innovation.- 5. Change: The Second Side of the Coin.- 6. Benchmarking: Measuring Against the Best.- 7. Open Innovation & Innovation in Networks.- 8. Consulting: the Agents of Change.- 9. Competitive Intelligence: Actionable Business Insights.