Schwenker / Spremann Management Between Strategy and Finance

The Four Seasons of Business
1. Auflage 2008
ISBN: 978-3-540-85275-9
Verlag: Springer
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 325 Seiten, eBook

Companies' decision-making and planning systems find themselves in a constant tug of war between strategic and financial considerations. The authors analyze these two opposing currents in business thinking, dissecting their differences and identifying their best practices. They also develop an approach that reconciles the two conflicting schools of thought – without watering down their differences. Schwenker und Spremann argue that both strategic and financial perspectives can serve as a compass in management's decision-making processes: Which perspective to choose depends on the phase of business. The authors distinguish four phases in the company lifecycle – phases in which the business must find the proper position, develop, grow and, ultimately, earn. In the first two phases, strategic considerations should take priority; in the latter two phases, financial considerations rule the day.

Zielgruppe

Professional/practitioner

Autoren/Hrsg.

Schwenker, Burkhard

Spremann, Klaus

Inhaltsverzeichnis

Basic Principles.- Market or Firm?.- Resources.- Transfer Pricing.- Think Strategically.- Think Financially.- The Four Seasons Of Business.- Establish the Basics and Choose a Position.- Develop and Build.- Grow.- Earn.- The Four Seasons of Business — An Afterword.- The Art of Balance — A Closing Remark.- The Tug of War.- Management Between Strategy and Finance.