Buch, Englisch, 248 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 351 g
Buch, Englisch, 248 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 351 g
Reihe: Palgrave Macmillan Series in Global Public Diplomacy
ISBN: 978-3-319-84136-6
Verlag: Springer International Publishing
This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical discussions and case studies, six pathways of connection is presented as a framework to design new public diplomacy projects and measure their impact on foreign policy.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
- Sozialwissenschaften Politikwissenschaft Politische Kultur Politische Kommunikation und Partizipation
- Sozialwissenschaften Politikwissenschaft Internationale Beziehungen Diplomatie
- Sozialwissenschaften Politikwissenschaft Politikwissenschaft Allgemein Politische Theorie, Politische Philosophie
- Sozialwissenschaften Politikwissenschaft Politische Systeme Vergleichende Politikwissenschaft
- Sozialwissenschaften Politikwissenschaft Regierungspolitik Außenpolitik
Weitere Infos & Material
1. The Need for Communication.- 2. Public Diplomacy: The New Foreign Policy ‘Tool’.- 3. Six Pathways of Connection: A Theoretical Framework.- 4. The Pioneer of Public Diplomacy: United States of America.- 5. Collaboration and Public Diplomacy: Sweden.- 6. History and Culture: Turkey.- 7. Six Pathways of Connection: A Practical Roadmap.- 8. Conclusion: Connecting Foreign Policy and Communication.