Simmons | WHOEVER TELLS THE BEST STORY W | Buch | 978-0-8144-4913-4 | sack.de

Buch, Englisch, 240 Seiten, Format (B × H): 63 mm x 93 mm

Simmons

WHOEVER TELLS THE BEST STORY W


Buch, Englisch, 240 Seiten, Format (B × H): 63 mm x 93 mm

ISBN: 978-0-8144-4913-4
Verlag: HARPERCOLLINS LEADERSHIP

Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are,what you want.and why it matters. In presentations, department meetings, over lunch - any place you make a case for new customers, more business, or your next bigidea - you’ll have greater impact if you have a compelling story to relate.Whoever Tells the Best Story Wins will teach you to narrate personal experiences as well as borrowed stories in a way that demonstrates authenticity, builds emotional connections, inspires perseverance, and stimulates the imagination. Fully updated and morepractical than ever, the second edition reveals how to use storytelling to: - Capture attention - Motivate listeners - Gain trust - Strengthen your argument - Sway decisions - Demonstrate authenticity and encourage transparency - Spark innovation - Manage uncertaintyComplete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across - and connect successfully with any audience.
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Autoren/Hrsg.

Simmons, Annette

Fachgebiete

Weitere Infos & Material

Contents Introduction Part One: THINKING IN STORY Chapter 1: Story Thinking Chapter 2: Story is Experience Reconstituted Chapter 3: Learning to Tell Stories Chapter 4: It's All Storytelling Part Two: FINDING STORIES TO TELL Chapter 5: Who-I-Am Stories Chapter 6: Why-I-Am-Here Stories Chapter 7: Teaching Stories Chapter 8: Vision Stories Chapter 9: Value-in-Action Stories Chapter 10: I-Know-What-You-Are-Thinking Stories Part Three: PERFECTING THE CRAFT Chapter 11: Sensory Details Make Stories Experiential Chapter 12: The Gift of Brevity Chapter 13: Storytelling by Committee Chapter 14: Point of View Chapter 15: Story Listening Chapter 16: Borrowing Genius Appendix: Teaching Storytelling Index

Annette Simmons is a keynote speaker, expert storyteller, and president of Group Process Consulting.

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