Taylor | The Globalization of Chinese Business | E-Book | sack.de
E-Book

E-Book, Englisch, Band 66, 368 Seiten

Reihe: Chandos Asian Studies Series

Taylor The Globalization of Chinese Business


1. Auflage 2014
ISBN: 978-1-78063-449-4
Verlag: Elsevier Science & Techn.
Format: EPUB
Kopierschutz: 6 - ePub Watermark

E-Book, Englisch, Band 66, 368 Seiten

Reihe: Chandos Asian Studies Series

ISBN: 978-1-78063-449-4
Verlag: Elsevier Science & Techn.
Format: EPUB
Kopierschutz: 6 - ePub Watermark



The main theme of the book is the globalisation of China's markets and Chinese business management in the context of ongoing reform at home and the country's growing global economic role. The Globalisation of Chinese Business includes contributions relating to a wide range of manufacturing and service sectors, encompassing such areas as foreign investment, state and private enterprise, human resource management, consumer culture and advertising, financial markets and healthcare. Following an introduction by the editor there are four sections, the first focused on the globalisation of Chinese management and the second on the evolution of Chinese management. The remaining sections contain chapters on China's growing service sector, growing markets and competition, and healthcare system reform. An epilogue by the editor in the remaining section concludes. - Covers a range of managerial issues relating to both manufacturing and services in China in the context of ongoing managerial reform - Discusses the corporate strategies of both Chinese and foreign companies - Examines the targeting of Chinese and global markets - Details the globalisation of Chinese business management

Robert Taylor was formerly Director of the Centre for Chinese Studies and Reader in Modern Chinese Studies at the University of Sheffield. He is the author of a number of studies and academic articles relating to Chinese business management and China's foreign policy, including Greater China and Japan and the edited volume, International Business in China: Understanding the Global Economic Crisis. He also contributed a chapter on China to the volume, edited by H.Hasegawa and C.Noronha, Asian Business and Management: Theory, Practice and Perspectives.

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About the contributors
Lara Agnoli has a PhD in Wine Economics and Rural Development. She is research fellow at the Department of Business Administration, University of Verona (Italy). Her research activity is focused on discrete choice modelling in demand analysis and food and wine marketing. She holds seminars in courses at the University of Verona on consumption behaviour and food choice. Her recent publications include a book chapter on the management of food and wine events, and scientific articles on alcoholic beverage consumption models relating to the young, novice wine consumer decision-making process, the role played by the value system in food choice, and packaging strategies in wine industry. Bruno Amann is Professor in Management Sciences at the University Paul Sabatier of Toulouse (France). He is the Director of the Management and Cognition Research team of that University. He has published several contributions in leading academic journals on family business, corporate governance, and international management. His most recent publications have been released in the International Journal of Human Resource Management (2013), Asia Pacific Business Review (2011), Journal of Transition Economies (2010), Ebisu (2010, 2013), Journal of Family Business Strategy (2010) and Family Business Review (2008). Bernadette Andreosso-O’Callaghan is Visiting Professor (Chair of East-Asian Economics) at the Fakultat fur Wirtschaftswissenschaft, Ruhr Universitat Bochum and Jean Monnet Chair of Economics, Euro-Asia Centre and Kemmy Business School, University of Limerisk. She has published extensively in the areas of comparative economic integration – Asia and Europe – and of structural change in East-Asian countries. Her most recent publications include the following: Economic/Social Exclusion and Collective Action in Europe and Asia, Springer Publishing Group: Heidelberg (2013) coedited with F. Royall; ‘How red is China’s red capitalism? Continuity and change in China’s financial services sector during the global crisis,’ (2013) Asia Pacific Business Review, with Joern Carsten Gottwald; and ‘Regional moderator: a new role for South Korea,’ (2013) ASIEN (The German Journal on Contemporary Asia), special issue on the G20 and Asia. Vincenzo Atella is Associate Professor of Economics at the University of Rome ‘Tor Vergata’ where he teaches Macroeconomics and courses in Applied Health Economics at graduate and postgraduate levels and Adjunct Associate of the Center for Health Policy at Stanford. Currently, he is also Scientific Director of the Farmafactoring Foundation, member of SIVEAS (Health Care Services National Evaluation System) of the Ministry of Health and chief economist of the Italian Association of General Practitioners (SIMG). His most recent research activity has focussed on poverty, income distribution and health economics. The results of this research activity have been published in several international refereed journals and books. Diego Begalli, PhD, is Full Professor in Agricultural Economics at the University of Verona’s Department of Business Administration (Italy). He has more than 25 years of academic experience in the field of agribusiness and food and wine marketing. He teaches courses in Wine Business Management and Wine Marketing. He is director of a postgraduate course in Wine Marketing. His research activity is focused on agro-food business management, consumer behaviour, and wine and food product branding. His recent publications include articles on collective brand strategies in food and wine territorial systems, wine consumer behaviour, and analysis of impacts of climate change on wine business performance. Agar Brugiavini is Professor of Economics at Ca’ Foscari University of Venice. She is Director of the Ca’ Foscari International College and Dean of the Venice International University (VIU). She is a Research Affiliate of the Institute for Fiscal Studies (IFS), London. She received a PhD in Economics at the London School of Economics (UK) under the supervision of Prof. Mervyn King, and was Visiting Professor at Northwestern University (USA). She has been co-editor of Research in Economics. She has contributed to many volumes of the NBER project Social Security around the World. Her research interests include the behaviour of individuals and households in the areas of consumption, saving and labour supply, pension reforms and insurance markets. She plays a key role in the SHARE project (Survey of Health, Ageing and Retirement in Europe). More recently she has been carrying out research on the economics of ageing, looking at the relationship between health conditions and economic behaviour, and on gender economics as well. Roberta Capitello, PhD, is Associate Professor in Agricultural Economics at the University of Verona’s Department of Business Administration (Italy), where she teaches courses on food economics and business management. Her special research interests are in consumer behaviour, marketing and communication in the wine industry. Her recent publications include a book chapter on the management of food and wine events and scientific articles on the analysis of wine consumer decision-making process, with a focus on emerging wine markets, winery online communication, and wine experience and tourism. Francesca Checchinato is Assistant Professor in the Department of Management at the Ca’ Foscari University of Venice. She received her PhD at the same university in 2006, where she studied the benefits and pitfalls of co-branding strategies. Her main research field is marketing, with particular focus on communication and brand. In 2008 her focus of study turned to business models used to enter the Chinese market; currently, she is involved in research projects related to marketing in China. She is the author of a number of papers in international publications and conference proceedings about the marketing strategies of foreign firms in China. Hao Chen was born in 1982 in Shandong Province, China. He spent his first 23 years in China. In 2005, he obtained a Bachelor’s Degree in Mathematics at Shandong University, one of the best universities in China. After his undergraduate study, he went to Italy to further his academic career. He spent 7 years in Italy and finally got a Doctor’s Degree in Economics at Ca’ Foscari University of Venice (Italy). His PhD thesis focussed on Chinese reform effects on household saving performance. He is currently studying Asset Management. His research interests include the latest series of Chinese reforms and their effects on the real world economy. Cinzia Colapinto is Assistant Professor of Management at Ca’ Foscari University of Venice (Italy). She obtained a PhD in Business History and Management from the University of Milan (Italy), where she has been post-doc fellow. She was a Visiting Researcher at the Department of Media and Communications, London School of Economics and Political Science (UK), and at the Centre for Research in Transnational Education, Leadership and Performance, University of Canberra (Australia). She continues to be research active, with current interests in media management, decision making and innovation management. Her main publications appear in the European Journal of Operational Research, Annals of Operations Research, Physica a and Media, Culture and Society. Joseph Coughlan is currently Head of School of Accounting & Finance at the College of Business, Dublin Institute of Technology (Ireland) where he leads a multi-disciplinary research team on business-to-business relationships. He is interested in corporate governance, particularly in the public sector. Recent papers have appeared in Industrial Marketing Management, Journal of Services Marketing and Journal of International Management. Guilhem Fabre is a China scholar with a PhD in Chinese Studies (University Paris 7,1980) and a PhD in Socio-economy (EHESS, 1992). He is currently Professor of Chinese Civilisation and East Asian Economics at the University of Le Havre, and co-responsible for the BRIC seminar at FMSH/EHESS. His research and publications concern the cultural revolution, the Yan’an period, the political economy of reforms, contemporary and classical chinese poetry, drug trafficking and money laundering, intellectual property, R&D and innovation. He is the author of Criminal Prosperity: Drug Trafficking, Money Laundering and Financial Crisis after the Cold War (RoutledgeCurzon, 2003), Chine, crises et mutations (L’Harmattan, 2002), Propriété intellectuelle, contrefaçon et innovation: les multinationales face à l’économie de la connaissance (PURH, 2009), and Instants éternels: Cent et quelques poèmes connus par cœur en Chine, (Paris, La Différence, 2014). Lingfang Fayol-Song got her bachelor and master degree from Fudan University in Shanghai, then did her PhD degree in Poitiers University in France. She now works at France Business School. She teaches marketing and cross-cultural management courses in different programs such as MBA, graduate and undergraduate programs. Her research interests are consumer behaviours, luxury marketing, cross-cultural management, expatriation, and management...



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