Buch, Englisch, 536 Seiten, Format (B × H): 199 mm x 244 mm, Gewicht: 1222 g
Perception for Design
Buch, Englisch, 536 Seiten, Format (B × H): 199 mm x 244 mm, Gewicht: 1222 g
ISBN: 978-0-12-381464-7
Verlag: Elsevier LTD, Oxford
Most designers know that yellow text presented against a blue background reads clearly and easily, but how many can explain why, and what really are the best ways to help others and ourselves clearly see key patterns in a bunch of data? When we use software, access a website, or view business or scientific graphics, our understanding is greatly enhanced or impeded by the way the information is presented.
This book explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved clarity, utility, and persuasiveness. The book offers practical guidelines that can be applied by anyone: interaction designers, graphic designers of all kinds (including web designers), data miners, and financial analysts.
Zielgruppe
Professionals in user interface/user interaction designer; computer graphics, including those who are the techie type as well as those who are graphics designers; financial analysts; research scientists and engineers; data miners; and managers faced with information-intensive challenges
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1. Foundations for an Applied Science of Data Visualization2. The Environment, Optics, Resolution, and the Display3. Lightness, Brightness, Contrast and Constancy4. Color5. Visual Salience and Finding Information6. Static and Moving Patterns7. Space Perception8. Visual Objects and Data Objects9. Images, Narrative, and Gestures for Explanation10. Interacting with Visualizations11. Visual Thinking Processes