Strategic Corporate Social Responsibility

Stakeholders in a Global Environment
Second Edition
ISBN: 978-1-4129-7453-0
Verlag: SAGE Publications

Buch, 448 Seiten, Format (B × H): 178 mm x 229 mm

Presenting the area of corporate social responsibility (CSR) as a constantly evolving field with direct impact on organizational strategies and success, this book links numerous subjects such as strategy, marketing and ethics, encouraging a multi-disciplinary approach to an issue that touches all aspects of an organization’s operations.

The book covers the full range of CSR topics with Internet links to related issues and is supported by real-life mini-cases. It joins the US and European perspectives of the authors, recognizing cross-cultural trends that are developing at different rates and in different regions of the world.

Autoren/Hrsg.

Werther, William B., Jr.

Chandler, David B.

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmenskultur, Corporate Governance
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung

Inhaltsverzeichnis

List of Figures
Glossary of Terms - CSR Terms and Strategy Terms
Foreword by Mallen Baker
Preface
Plan of the Book
Acknowledgments
PART I STRATEGIC CORPORATE SOCIAL RESPONSIBILITY
1. What Is CSR?
Corporate Social Responsibility
Corporate Strategy and CSR
The Evolution of CSR
The Culture and Context
A Moral Argument for CSR
A Rational Argument for CSR
An Economic Argument for CSR
Why Is CSR Important?
Why Is CSR Increasingly Relevant Today?
Beyond Trends
Questions for Discussion and Review
2. Corporate Strategy: A Stakeholder Perspective
What Is Strategy?
Competing Strategy Perspectives
The Resources Perspective
The Industry Perspective
A Stakeholder Perspective
Prioritizing Stakeholders
The Integration of Strategy and CSR
Strategic CSR
A Stakeholder Perspective in Action
Questions for Discussion and Review
3. How Much Does CSR Matter?
CSR: A Corporate Responsibility?
CSR: A Stakeholder Responsibility?
The Walmart Conundrum
Is Walmart Good for Society?
Walmart Is No.1 … Today
Walmart and Sustainability
So, How Much Does CSR Matter?
CSR in Implementation
4. The Strategic Context of CSR
CSR Through a Strategic Lens
Firm Strategy and the CSR Filter
A Firm’s Environmental Context
The Five Driving Forces of CSR
The Market for Social Responsibility
Strategic CSR
Implementing CSR
5. Implementation: The Integration of CSR Into Strategy and Culture
The CSR Threshold
CSR—An Integral Aspect of the Firm?
Implementation: Short to Medium Term
Implementation: Medium to Long Term
Implementation: Building CSR into the Organizational Culture
PART II CSR: ISSUES AND CASE STUDIES
Chapter 6: Organizational Issues and Case Studies
Chapter 7: Economic Issues and Case Studies
Chapter 8: Societal Issues and Case Studies
Subject Index
Company Index
About the Authors

Über Autor(innen)

Werther, William B., Jr.
William B. Werther, Jr. is Professor of Management at the University of Miami’s School of Business Administration, a Fellow and former Chair of the International Society for Productivity and Quality Research, a Fellow in the World Academy of Productivity Science, and former Chair for the Managerial Consultation Division of the Academy of Management. His teaching and research focuses on strategy with its implications for human performance and corporate social responsibility. An award-winning author and teacher, he has published more than 100 professional articles and a number of books including Third Sector Management (Georgetown University Press, 2001) and Human Resources and Personnel Management, Fifth Edition (McGraw-Hill, 1996). He earned a PhD (University of Florida, 1971) in Economics and Business Administration (Phi Beta Kappa). Before joining the faculty at the University of Miami in 1985, he was Professor of Management at Arizona State University for 14 years.

Chandler, David B.
David Chandler is Assistant Professor of Management and Co-Director of the Managing for Sustainability Program at the University of Colorado Denver. His broad area of research interest lies at the dynamic interface between the organization and its institutional environment. Empirically, he focuses on studying organizations within the context of corporate social responsibility, business ethics, and firm/stakeholder relations. In addition to teaching the capstone corporate strategy course in the Professional MBA and 11-month MBA Programs at the University of Colorado Denver, he also teaches a Sustainable Business Practices course in the Executive MBA Program. He received his Ph.D. in Management from the University of Texas at Austin.