Buch, Englisch, 454 Seiten, Format (B × H): 162 mm x 242 mm, Gewicht: 1000 g
Process Innovation Management
Buch, Englisch, 454 Seiten, Format (B × H): 162 mm x 242 mm, Gewicht: 1000 g
ISBN: 978-0-7506-3953-8
Verlag: Taylor & Francis Ltd
Best Practice: Process Innovation Management highlights best practice in innovation by bringing together practitioners and researchers in this field. This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.
Zielgruppe
Professional Practice & Development
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Foreword; Being a world class organization: what does it mean?; Understanding tourism from cradle to grave; Ideation: an integrated approach to idea generation; Market orientation for superior competitiveness; Total supply chain for innovation; World class design; Customer management and development in retailing; Project management and modern tools of innovation; Bringing-in and focusing-on customer true needs; Auditing innovation through effective performance measurement; Sustaining a culture of discontinuous innovation; Index.
