The Music Business for Music Creators

Industry Mechanics for Contemporary Creators
1. Auflage 2024
ISBN: 978-1-032-58912-1
Verlag: Focal Press

Buch, Englisch, 368 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 562 g

The Music Business for Music Creators is a roadmap to understanding the traditional and emerging income streams that define the modern music industry. It presents the key concepts and principles that underpin the business, with an emphasis on educating and empowering the next generation of music creators to build a career from their creative pursuits.

The book provides a comprehensive overview of the mechanics of the music business, from music publishing, marketing and contract negotiation to licensing, streaming and performing. This accessible guide is written with music creators in mind and features case studies, profiles and interviews with established professionals, as well as a glossary of key terms to empower the reader in their understanding of the industry, alongside a number of useful accompanying digital resources.

This book is core reading for students of music business and music creation in contemporary music education, and an essential resource for those on music, music production and music performance courses, as well as aspiring and early career professionals.

Zielgruppe

Professional Practice & Development, Professional Reference, Undergraduate Advanced, and Undergraduate Core

Autoren/Hrsg.

Amos, Jonny

Fachgebiete

• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Musikindustrie
• Geisteswissenschaften Musikwissenschaft Musikwissenschaft Allgemein Musikalische Akustik, Tontechnik, Musikaufnahme

Inhaltsverzeichnis

Part 1: Song and Recording Copyrights  1. Understanding Copyright  2. What are Master Rights?  3. Song Splits  Part 2: Music Industry Structures and Roles  4. What is Music Publishing?  5. The Role of a Record Company  6. Artist and Labels Services  7. What Do Artists Managers Do?  8. What Do Music Lawyers do?  9. What Do Accountants Do?  10. Understanding the Live Sector  Part 3: Being a Recording Artist  11. Artist Development: The Rarely Spoken Truths of Self Discovery  12. Being in a Band  13. The Art of Negotiation  14. Rights Management and Collection Societies  15. Song and Recording Registration  Part 4: Releasing Music  16. Releasing Music without a Record Company  17. Ten Key Steps When Releasing Music  18. Writing a Press Release  19. Understanding Digital Distribution  20. Releasing Cover Songs and Remixes  21. Costing and Budgeting for Artists Releasing Music  22. Understanding Growth on Streaming Platforms  23. The Algorithmic Scaffold of Spotify and its Playlists  24. Pitching For Playlists  25. Sonic Virality: When the Listeners Speak  26. Ten Tips for Gaining Growth on Audio Streaming Platforms  27. Sampling and Being Sampled: The Culture of Permission  Part 5: An Exploration of Income Streams for Music Creators  28. Paths of Profit for Music Creators  29. Working For Hire  30. The Self-Recording Musician  31. The Sync Business  32. Artist Merchandise  33. Funding Opportunities  34. A Guide to Building a Portfolio Career: Understanding the Gig Economy  35. Reaching out to Music Industry Professionals  36. Songwriters Pitching Songs to Recording Artists  37. Expected Standards of Song Presentation  38. Production Music and Media Composers  39. The Importance of Metadata  Part 6: The Future of The Business  40. The Global Marketplace  41. Artificial Intelligence in Creativity and Analytics  42. Mental Health Awareness: A Creators’ Understanding of Self-Care  43. Beyond The Horizon: Exploring the Future of the Music Business  44. Your Future

Über Autor(innen)

Jonny Amos is a UK-based music industry professional with chart success in Europe and Asia as a songwriter and an array of credits on major and independent labels as a producer. Jonny is also a former recording artist who has toured extensively and can thus explain key aspects of the music business through the lens of a music creator. He is also the creative director of UK-based production company The SongLab Ltd, the host of The Music Business Buddy podcast and an award-winning senior lecturer in both music creation and music business at BIMM Institute Birmingham (UK), BIMM University.