Buch, Englisch, 184 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 279 g
Buch, Englisch, 184 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 279 g
ISBN: 978-981-4365-83-3
Verlag: World Scientific
This unique book is a collection of articles published by the author in leading newspapers around the world. The papers focus on food chains and new concepts and ideas on how to increase competitiveness and value within the food and agricultural sectors.
The book gives a comprehensive description of the food chain and suggests methods and tools that can be used by companies to re-structure their innovative market strategies. It discusses up-to-date trends, world food crises, integrated food chains and strategic planning for companies in the food sector. It also covers international investments and the role of governments in food chains.
The book will motivate readers to rethink how business is conducted in the food chain and proposes new strategies for companies in the food sector. It is a must-read for entrepreneurs and researchers who are active in the food chain network.
Zielgruppe
Students and researchers of agribusiness and marketing courses; business professionals; environmentalists and general public interested in food chain.
Fachgebiete
Weitere Infos & Material
The Food Production Chains Environment: From Farms to … Everything; Navigating the Global Food System; The Roots of Food and Agribusiness Thinking; The Global Food Consumer; The World of Retailer Brands; Retailers, The Giants of Chains; The Four Ps of Sustainability Planning; The Global Financial Crisis, BRIC and Food Companies; The Food Crisis Will be Back; Strategies for Solving the Food Inflation Problem; Bridging the Food Dilemma: The Case of China and Brazil; Alternative Solutions for the Food Crisis; Food Chains and Networks Development: A 14 Point List; How to Build a Strategic Plan for Food Chain: The Chain Plan Method; Strategic Planning For Food Companies: The Consumer's Kingdom; Demand-Driven Organizations; Strategic Planning Satellite; Food Companies' Strategies in the Network Era; Planning Strategies for 2010–2020; How to Capture Value?: Innovation in Integrated Food Chains; Innovation Agenda for the Food Industry and Retailers; Creative Pricing Strategies; Value Capture Trilogy: The Costs; Value Capture Trilogy: Differentiation; Value Capture Trilogy: Collective Action; Creating a Winning Concept; Consumer Risk Analysis; International Investments and Role of Governments: A Strategy for International Investments; How to Evaluate the Capacity of International Investments to Promote Economic Development?; How to Promote and Regulate International Investments?; Colombia: An Example of the Role of Governments; Incorporating Smallholders into Modern Food Chains.
