Microblogging and Lifestreaming in Libraries

1. Auflage 2010
ISBN: 978-1-85604-723-4
Verlag: Taylor & Francis

Buch, Englisch, 125 Seiten, Format (B × H): 152 mm x 229 mm

Microblogging and lifestreaming applications like Twitter, Tumblr, and FriendFeed are all around you and your users in everyday life. Robin M. Hastings presents a practical primer to help any library transform these cutting-edge, budget-friendly services into highly effective professional tools.

Written specifically for LIS professionals, Hastings' start-to-finish guide explores the ins and outs of the most popular microblogging applications, and covers everything from selection to implementation to evaluation. You'll find easy-to-follow technical tips for setting up feeds, linking to other sites and services, and searching, as well as best practices for community building, marketing, and promotion.

Foreword - Ellyssa Kroski
1. Introduction: Microblogging and Lifestreaming Basics
2. Planning
3. Implementation
4. Marketing
5. Best Practices
6. Measures of Success
7. References and Recommended Resources

Zielgruppe

Professional Practice & Development

Autoren/Hrsg.

Hastings, Robin

Fachgebiete

• Interdisziplinäres Bibliothekswesen, Informationswissenschaften Bibliothekswesen, Informationswissenschaften, Archivwesen

Inhaltsverzeichnis

Foreword - Ellyssa Kroski 1. Introduction: Microblogging and Lifestreaming Basics 2. Planning 3. Implementation 4. Marketing 5. Best Practices 6. Measures of Success 7. References and Recommended Resources.

Über Autor(innen)

Robin Hastings