Sonstiges, Englisch
Reihe: IB Diploma
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Contents; Welcome; About the authors; How to use this series; How to use this Teacher's Resource; Scheme of work for the whole course; Lesson plan template and exemplar; About the Guide/Syllabus; About the Assessment/Examination; Approaches to teaching and learning: IB Pedagogy for Business Management; Integrating TOK into your Business Management lesson; A guide to academic writing; Teaching notes and supporting material; Unit 1: Introduction to business management; 1. What is a business?; 2. Types of business entities; 3. Business objectives; 4. Stakeholders; 5. Growth and evolution; 6. Multinational companies (MNCs); Unit 2: Human resource management; 7. Introduction to human resource management; 8. Organisational structure; 9. Leadership and management; 10. Motivation and demotivation; 11. Organisational (corporate) culture (HL only); 12. Communication; 13. Industrial/employee relations (HL only); Unit 3: Finance and accounts; 14. Introduction to finance/Sources of finance; 15. Costs and revenues; 16. Final accounts; 17. Profitability and liquidity ratio analysis; 18. Debt/equity ratio analysis (HL only); 19. Cash flow; 20. Investment appraisal; 21. Budgets (HL only); Unit 4: Marketing; 22. Introduction to marketing; 23. Marketing planning; 24. Sales forecasting (HL only); 25. Market research; 26. The seven Ps of the marketing mix; 27. International marketing; Unit 5: Operations management (HL only); 28. Introduction to operations management; 29. Operations methods; 30. Lean production and quality management (HL only); 31. Location; 32. Break-even analysis; 33. Production planning (HL only); 34. Crisis management and contingency planning (HL only); 35. Research and development (HL only); 36. Management information systems (HL only); End of course tests; Answers; End of chapter tests; End of course tests; Language worksheets; Coursebook activities and case studies; Coursebook exam-style questions; Glossary; Acknowledgements.