Magala | Cross-Cultural Competence | Buch | 978-0-415-58830-0 | sack.de

Buch, Englisch, 304 Seiten, Format (B × H): 156 mm x 234 mm

Magala

Cross-Cultural Competence


2. Auflage 2026
ISBN: 978-0-415-58830-0
Verlag: Taylor & Francis Ltd

Buch, Englisch, 304 Seiten, Format (B × H): 156 mm x 234 mm

ISBN: 978-0-415-58830-0
Verlag: Taylor & Francis Ltd


Competent handling of cross-cultural differences matters. Cross-cultural competence is necessary to survive, thrive and develop a diversity management that is sustainable, fair and feasible.

In a striking new edition, this textbook introduces critically all the themes and concepts required to excel in courses in cross-cultural management, international management, and global business. New themes covered for the first time include:

- diversity management school and its impact upon corporate communications

- the unexpected backlash of "the Russian empire" and its influence upon the European integration

- the global financial crisis and the Obama election as the global "anchoring" events and their subsequent management

- the "Slumdog millionaire" analysis as the example of global creative industries producing communication commodities

Cross-Cultural Competence is a skillful textbook built on a passion for diversity, respectful recognition of difference, and manageable interactions, all of which are of interest to managers, consultants, professionals and students.

Magala Cross-Cultural Competence jetzt bestellen!

Zielgruppe


Postgraduate and Professional


Autoren/Hrsg.


Weitere Infos & Material


Introduction 1. The Ends, Means and Meanings of the Tower of Babel (Case: Professional Bureaucracy in Action: The BBC) 2. Clashing Civilizations: The Global Connection (Case: Kazakh Immigrants in Poland) 3. Networking Organizations: Organizational Cultures by Design (Case: Cross-Border Nordic Mergers, The International Federation of Red Cross and Red Crescent Societies, Panoptic Control in a Public Company, Austria versus Germany and Germany versus Great Britain) 4. Creative Communication Conclusion


Slawomir Magala is Professor of Cross-cultural Management at the University of Erasmus, the Netherlands.



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