Approaches to Corporate Social Responsibility

Knowledge, Values, and Actions
1. Auflage 2023
ISBN: 978-1-032-18705-1
Verlag: Routledge

Buch, Englisch, 314 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 610 g

Reihe: Routledge Studies in Business Ethics

Following recent growth of ethical consumerism, customers and other stakeholders increasingly pressure organizations to be socially responsible and minimize their negative impact on the environment. Accordingly, a plethora of firms have integrated corporate social responsibility (CSR) at the center of their business strategies and actions. Whilst this has resulted in many firms meeting their broader responsibilities toward society and the environment, some firms have used CSR in a manipulative and insincere way. As stakeholders become aware of such misuse of CSR, largely thanks to the rapid evolution of information technologies, they start to penalize firms by spreading negative word of mouth about them, and specifically about their CSR knowledge, values, and actions.

Now, more than ever before, stakeholders are increasingly critical and cautious in their assessments of firms’ CSR knowledge, values, and actions. On this background, this edited volume sheds light on different internal and external perspectives spanning CSR knowledge, values, and actions. It shares theoretical, practical, and case-based insights on the broader topic and can be of interest to researchers, academics, practitioners, and advanced students in the fields of CSR and business ethics, knowledge management, strategy, and marketing.

Zielgruppe

Postgraduate

Autoren/Hrsg.

Markovic, Stefan

Lindgreen, Adam

Koporcic, Nikolina

Micevski, Milena

Fachgebiete

• Wirtschaftswissenschaften Volkswirtschaftslehre Wirtschaftspolitik, politische Ökonomie
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Marketing
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmensethik
• Sozialwissenschaften Politikwissenschaft Regierungspolitik Wirtschafts- und Finanzpolitik
• Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management
• Wirtschaftswissenschaften Betriebswirtschaft Management Wissensmanagement

Inhaltsverzeichnis

Part 1: CSR KNOWLEDGE Chapter 1: Cross-Functional Collaboration on Corporate Social Responsibility Knowledge Chapter 2: Theory of the Olivettian organizational model and CSR knowledge in practice Chapter 3: New Parents, New Shopping Habits? CSR Knowledge, CSR Cues, and Baby Product Advertisements Chapter 4: Using Sustainable Development Goals for making CSR a part of the firm’s DNA Chapter 5: Seva Sahayog Foundation: Where Clarity of Purpose is Central to the CSR Success Part 2: CSR VALUES Chapter 6: CSR-Related Values in Workplace Dignity and Well-Being Chapter 7: CSR Transparency in Online Fashion Retail and its Impact on Consumers’ Perceived Value Chapter 8: Between the feminine and the feminist: a review of CSR/Business Ethics approaches to gender issues Chapter 9: Unveiling Socially Responsible Licensing: challenges and opportunities Chapter 10: CSR Value Co-Creation in a Circular Economy: The Case of Returhuset Part 3: CSR ACTIONS Chapter 11: Food retail waste and loss management and CSR Chapter 12: CSR orientations in an unequal, dualistic socio-economic situation: A qualitative analysis of Black-owned South African SMEs Chapter 13: Why the practice of CSR needs a conscience Chapter 14: Corporate Social Responsibility Practices in the Malawian Tea Industry Chapter 15: Fitness World CSR actions: an essential part of fixing the brand

Über Autor(innen)

Stefan Markovic is an Associate Professor in the Department of Marketing and Chair of the Marketing Ethics Research Cluster at Copenhagen Business School, Denmark.

Adam Lindgreen is a Professor of Marketing and Head of the Department of Marketing at Copenhagen Business School, Denmark, and Extraordinary Professor in the Gordon Institute of Business Science at University of Pretoria, South Africa.

Nikolina Koporcic is a Senior Researcher at Laurea University of Applied Sciences, Finland; Adjunct Professor at the University of Turku, Finland; Visiting Researcher at Luleå University of Technology, Sweden; and Affiliated Researcher at Åbo Akademi University, Finland.

Milena Micevski is an Associate Professor in the Department of Marketing at Copenhagen Business School, Denmark.