Buch, Englisch, Band 13, 382 Seiten, Format (B × H): 160 mm x 241 mm, Gewicht: 7214 g
Case Studies on the Political Power of Social Media
Buch, Englisch, Band 13, 382 Seiten, Format (B × H): 160 mm x 241 mm, Gewicht: 7214 g
Reihe: Public Administration and Information Technology
ISBN: 978-3-319-04665-5
Verlag: Springer International Publishing
This volume sets out to analyse the relation between social media and politics by investigating the power of the internet and more specifically social media, in the political and social discourse. The volume collects original research on the use of social media in political campaigns, electoral marketing, riots and social revolutions, presenting a range of case studies from across the world as well as theoretical and methodological contributions. Examples that explore the use of social media in electoral campaigns include, for instance, studies on the use of Face book in the 2012 US presidential campaign and in the 2011 Turkish general elections. The final section of the book debates the usage of Twitter and other Web 2.0 tools in mobilizing people for riots and revolutions, presenting and analysing recent events in Istanbul and Egypt, among others.
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
- Mathematik | Informatik EDV | Informatik Computerkommunikation & -vernetzung Social Media, Semantic Web, Web 2.0
- Sozialwissenschaften Medien- und Kommunikationswissenschaften Kommunikationswissenschaften Digitale Medien, Internet, Telekommunikation
- Sozialwissenschaften Medien- und Kommunikationswissenschaften Kommunikationswissenschaften Kommunikation & Medien in der Politik
- Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Mediensoziologie
- Sozialwissenschaften Politikwissenschaft Politische Kultur Politische Propaganda & Kampagnen, Politik & Medien
Weitere Infos & Material
Foreword.- Preface.-Part I: The Political Power of Social Media.- Part II: Using Social Media in Electoral Marketing.- Part III: Social Media in Mobilizating People for Riots and Revolutions.