E-Book, Deutsch, Band 4/1, 164 Seiten
Rommel / Westermann / Becker Research Journal for Applied Management - Jg. 4, Heft 1
1. Auflage 2024
ISBN: 978-3-7583-4959-1
Verlag: BoD - Books on Demand
Format: PDF
Kopierschutz: 0 - No protection
E-Book, Deutsch, Band 4/1, 164 Seiten
Reihe: Research Journal for Applied Management
ISBN: 978-3-7583-4959-1
Verlag: BoD - Books on Demand
Format: PDF
Kopierschutz: 0 - No protection
The Research Journal for Applied Management (RJAM) offers current results from practice-oriented research on various management topics in issue 1/2023. The articles in this issue cover research topics in the areas of artificial intelligence, product optimization, consumer preferences, architectural branding and marketing research.