Corporate Event Project Management

1. Auflage 2002
ISBN: 978-0-471-40240-4
Verlag: John Wiley & Sons

Buch, Englisch, 304 Seiten, Format (B × H): 188 mm x 241 mm, Gewicht: 726 g

"Corporate Event Project Management" ist ein neuer Band aus der bekannten Wiley-Reihe 'Events Management Series'. Ein Leitfaden fur erfolgreiches Event Projektmanagement im Unternehmensbereich! Er vermittelt alle grundlegenden Prinzipien des Projektmanagement und fuhrt den Leser Schritt fur Schritt durch Planung, Programmerstellung und Steuerung von Firmenevents. Mit anschaulichen Fallstudien aus Nord- und Sudamerika, Europa sowie dem asiatisch-pazifischen Raum. Die begleitende Website bietet nutzliche Tools, Formulare und Checklisten. Ein unentbehrlicher Ratgeber fur die Praxis.

Autoren/Hrsg.

O&

O'Toole, William

Mikolaitis, Phyllis

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Eventmanagement
• Wirtschaftswissenschaften Betriebswirtschaft Management Projektmanagement

Inhaltsverzeichnis

Foreword.

Preface.

Managing Events in the Corporate World.

The Corporate Event Project Management Process.

The Corporate Event Office and Documentation.

Venue: The Event Site.

Feasibility, Bidding, and Proposals.

Systems and Decisions.

Event Risk Management.

Contract Management.

Web-Enabled Corporate Event.

The Corporate Event Manual.

Costing, Procurement, and Cash Flow.

Demonstrating Value Through Measurement and Analysis.

Appendix 1: Sample Corporate Event Run Sheet and Forms.

Appendix 2: Risk Analysis Sheet.

Index.

Über Autor(innen)

WILLIAM O'TOOLE is the manager of Event Project Management System Pty Ltd, which acts as consultants to events in Australia, Asia, and the Pacific. He is a member of the Project Management research team at the University of Sydney and an Associate of the Australian Center for Event Management at the University of Technology in Sydney, Australia. His current research includes the adaptation of risk management models to event management.
PHYLLIS MIKOLAITIS is Adjunct Professor at George Washington University in Washington, D.C., and owns an event planning company. As Program Manager for Xerox Corporation, she managed events and training worldwide for more than twenty years.